Mandatory Properties for Google Shopping
Channel refers to the specific platform or sales channel you use to sell your products.
The contentLanguage attribute in Google Shopping refers to the primary language of the content in your product feed. This attribute is important because it helps Google understand the language of your product information and can help ensure that your products are displayed to the right audience in the right language.
The description attribute in a Google Shopping template refers to the product description that you provide for a specific product. This description is an important component of your product feed. It helps provide potential customers with more information about your product and can help them make an informed decision about whether or not to make a purchase.
itemGroupId is an attribute used in Google Shopping to group together variants of the same product in a product listing. Variants can include products that have different attributes, such as size, color, or material but are otherwise identical in terms of their functionality or purpose.
gtin is an attribute used in Google Shopping templates to specify the Global Trade Item Number (GTIN) for a product. The GTIN is a unique identifier assigned to each product by the manufacturer and is typically displayed as a barcode on the product’s packaging.
offerid is an attribute used in Google Shopping templates to specify a unique identifier for each individual offer of a product. An offer represents a specific instance of a product available for purchase, such as a particular size or color.
target country is an attribute used in Google Shopping templates to indicate the geographic region or country where the product is intended to be sold. This attribute helps Google determine which users are eligible to see your products and which prices and shipping information to display to them.
The title is an attribute used in Google Shopping templates to specify the title or name of the product being listed. The title is one of the most important attributes for Google Shopping, as it is used to display the product name in search results and can influence click-through rates and conversion rates.